The Client-Centered Business Method MasterClass
Time & Location
About the Event
A 1-hour online MASTERCLASS with Classie Watson on Customer Experience. High customer retention and loyalty are critical to a brand’s long-term success. Customer experience is your customers’ perception of how your company treats them. These perceptions affect their behaviors, and build memories and feelings to drive their loyalty.
But, in order for your customers to like you, you need to get to know them. You need to invest in the long-term relationship (also known as relationship marketing), because when you understand who they they are, you are able to deliver a personalized experience across the entire customer journey.
𝗜𝗡𝗩𝗘𝗦𝗧𝗜𝗡𝗚 𝗜𝗡 𝗖𝗨𝗦𝗧𝗢𝗠𝗘𝗥 𝗘𝗫𝗣𝗘𝗥𝗜𝗘𝗡𝗖𝗘 𝗪𝗜𝗟𝗟 increase retention, satisfaction and revenue.
A winning CX program not only helps you gain new customers – but it also makes them want to stay with your brand long-term. Customer Experience is the birthplace of increased revenue, retention, and sales.
*80% of Account Executives & CEO's believe they provide EXCELLENT customer experience only 8% of customers agreed.
* Experience-Driven businesses see almost 2x higher YoY growth in customer retention, repeat purchase rates and customer lifetime value than other businesses. (Source: Forrester and Adobe)
*32% of customers stop doing business with a brand they love after only one bad experience. (Source: PwC)
*57% of customers have stopped buying from a company because one of their competitors provided a better experience. (Source: Salesforce)
*64% of consumers are more likely to recommend a brand to others if it offers simpler experiences and communications. (Source: Siegel+Gale)
*71% of people recommend a product or service because they received a “great experience”. (Source: Convince & Convert Consulting)
WHAT THE MASTERCLASS WILL COVER!
+Intro to How to design, manage, and optimize experiences that deliver (and exceed) on customer expectations.
+Providing real examples of unhealthy habits for customer experience and retention
+ Rhetoric, language, & syntax in communication
+ Adequate follow-up and commitment strategies
+ What measures you need in place to understand what your customers need and expect at each stage of their customer journey.